Privacy Policy

Last updated: October 27, 2026

In short: WHAT IS IT? needs no account, and your games and progress stay on your device. We run no server of our own and never learn who you are. The App goes online only for Daily categories, for Google’s rewarded videos (players without Premium) and for store services from Apple or Google.

This Privacy Policy explains how Viacheslav Dudko (“we”, “us”) handles information in WHAT IS IT? (ШО ЦЕ?), a quiz app for iPhone, iPad and Android (the “App”).

01What stays on your device

Your progress, saved rounds, played Daily categories, downloaded Daily content, hint balance, reminder preference and a cached record of your Premium access are stored on your device. We do not receive any of this. Deleting the App removes it; your device’s own backup (iCloud or Google) may keep a copy of your progress.

02Daily categories

Regular categories are built into the App and work offline. Daily categories and the current date are downloaded from our content delivery provider, bunny.net. These requests carry no account or game data; like any web request, they reveal your IP address and basic device information, which bunny.net uses only to deliver the files.

03Rewarded ads by Google

There are no banners, no ads between questions and no ads at launch. A video plays only when you choose one to get extra hints. Videos come from Google AdMob.

  • At launch the App asks Google whether a consent form is required where you live. For players without Premium it also loads one video in advance, when your consent choices allow it, so it starts at once. Google may therefore receive data even if you never watch an ad. With Premium, no ads are loaded.
  • Before the first video, the App shows Google’s consent form where the law requires one (for example in the EEA, the UK and Switzerland) and, on iPhone and iPad, Apple’s tracking request.
  • Google may receive your IP address, device and app information, ad interactions, an approximate location derived from the IP address and, where you allow it, your device’s advertising identifier, to show, measure and personalise ads.

You can change your choices in the App under Settings → Ad privacy settings (where your region requires it), on iPhone and iPad in Settings → Privacy & Security → Tracking, and on Android in your device’s Ads or Privacy settings. See How Google uses information from apps that use its services and the Google Privacy Policy.

04Purchases

Premium is bought through the App Store or Google Play. Apple or Google processes the payment; we never receive your name or payment details, only the information needed to unlock Premium.

05Notifications and sharing

Daily reminders are local notifications scheduled on your device; you can turn them off in the App’s settings. If you share a result, it goes only to the app or person you choose.

06Retention, deletion and your rights

We keep no personal data about you, so there is nothing on our side to access or delete. Data on your device stays until you delete the App. Google keeps ad data, and Apple or Google keep purchase records, under their own policies; you can withdraw ad consent or reset your advertising identifier at any time using the settings above. Depending on where you live, you may also have the right to object, to request access or deletion from these providers, and to complain to a data-protection authority. We do not sell personal data.

07Children

The App is made for a general audience and is not directed at children under 13. We do not knowingly collect personal data from children.

08Changes and contact

We will publish any change to this Policy on this page with a new date. Questions: kitpeskurka@gmail.com.

WHAT IS IT?